14-5 Software Discrimination
Suppose your marketing department does a survey of potential users and finds that these users
place the following values on the two versions of your software:
If the numbers of the home and commercial users are equal, and you cannot distinguish between
commercial and home users, what is the most profitable pricing strategy? Answer the MC of
production is zero. Explain your answer.
A. Sell to only commercial users.
B. Sell to only home users.
C. Sell to both groups using a single price.
D. Sell to both groups at two different prices.
This question was answered on: May 23, 2022
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